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2036 Olympic Branding

2036 Cairo Olympics Logos

The Concept

Known for its ancient civilization and the monuments of the majestic pharaohs, such as the Great Pyramids of Giza, the Great Sphinx, and the Dahshur, Egypt has a vast culture and great beauty that captures our hearts. In an effort to combine the modern beauty of Cairo with the ancient Egyptian symbolism, I crafted an Olympic logo that represents both ancient and modern Egypt. The Egyptian scarab represents renewal and rebirth as this is the first Olympics to be held in Africa while, the pyramid that frames it represents the ancient Egyptian glorification of life after death.

The first drafts of the Olympic Logo
The Color Palette and Font Choices for the Logo
Alternative Versions of the Cairo Logo
Sports Icons that correspond with the Branding
Mock up of an admission ticket to the Olympics
Mock up of the Athletes name tags.
Additional Information

Project Title:

Tools Used:

  • Illustrator

  • Photoshop

Project Type:

Graduate School Project

Year:

2022

Design Portfolio created by T.Monae Designs © 2024

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